Do you want to learn how to engage and grow audiences through content? My YouTube channel has over 110,000 subscribers and 10 million views.
Over the past 25 years of my career in journalism and content creation I’ve trained and coached both media colleagues and business clients, and in 2022 was named Journalism Trainer of the Year at the Women in Local News Awards.
I’ve worked with some of the UK’s biggest news organisations, including the Press Association, Reach Plc and the BBC, and have a wealth of expertise to share.
From what compels audiences to click on a story or video, to how to keep them engaged, I can take you through the pointers I’ve learned from my years in digital news and on YouTube.
I’ve delivered training for some of the UK’s biggest businesses and institutions, including Prudential, the People’s Postcode Lottery and Food Standards Scotland.
And I’d love to share what I’ve learned with you.
“This session was perfectly pitched for our team; we already had some insight into digital media but Clare’s insight brought a totally different perspective to this area of work. The course was relevant and tailored exactly to our needs.
“The session was really informative and very well delivered, and Clare took time to ensure everyone was fully engaged. We all learned something new and have a number of ideas and actions to progress as a result. I’ve never seen my team so engaged! Thank you.”
East Ayrshire Council
